My mother? Let me tell you about my mother.

It's my fault for wanting to watch Blade Runner, which is on Spike, which means at almost every commercial break there is an ad for a games-on-mobile service.

A young man with a light Eastern European accent is on a city bus. He impassively commands — and they follow — an old man to turn up his radio, a young woman to dance, two other men to fight, and the bus driver to throw on the brakes, causing others on the bus to fall. I am certainly not the audience for this commercial, but who is?

Who would be moved by the magical implications that playing the mobile games gives power over inner-city others? Who would not be offended by the presented naturalness of a young white man telling older, darker skinned, and poorer people what to do? (And why does the young man have an accent?)

Why is this commercial being made now?

How can it not know what it is?

or:

Because then we're stupid and we'll die?